AIProduct & Brand

Use the PAS copywriting formula to invoke emotion and drive action with Simplified’s AI Assistant

The Pain-Agitate-Solve formula is one of the best copywriting formulas out there. It’s been used to create some of the most successful ads in history. It helps you to create copy that is meant to provoke an emotional response from your audience, which in turn drives them to take the action you want them to take.

It’s very easy to use Simplified AI to create a PAS copy for your brand. All you have to do is follow these steps:

Step 1: Select the AI Assistant from the left-hand menu. You can, of course, create a new project as well before you select the Copy AI assistant.

Step 2: Now, you should select the PAS framework as your objective. Scroll down until you see it.

Step 3: Follow the on-screen prompts, fill in the name of your brand, and give the AI Assistant a basic brief regarding your services. You can even highlight a specific feature.

Step 4: Once you typed in all the information, click on the ‘Generate Now’ button.

Step 5: Now, you can copy the unique content as is and use it in all of your marketing activities.

The best part is that Simplified’s AI Assistant breaks the result down into parts, giving you the specific steps for each PAS strategy phase: problem, agitate, and solution, making the phases clear to the user!

Save your favorite results by clicking on the heart icon on top of each result. Access them later by clicking on the ‘Favorites’ tab on top of the ‘AI Assistant’ menu.

To try it out, request access:

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